SATH Soccer Tournament Earns Industry Praise for Business Engagement Through Sport
Lagos, Nigeria – July 5, 2025
Football Meets Corporate Culture
The SATH Soccer Tournament returned for its second edition today, once again reinforcing its place as one of Nigeria’s emerging industry-wide events. It promotes wellness, workplace culture, and cross-sector engagement.
Organized by Signal Alliance Technology Holding (SATH), the tournament successfully brought together professionals from a diverse range of organizations. It was a day of competitive football in a format specifically designed to encourage connection beyond office walls.
This year’s tournament, held at Pistis Turf Football Field, Lekki, featured teams from notable companies including:
UBA Africa, Samsung Nigeria, KPMG, PwC, TD Africa, Arravo, SeamlessHR, Vesicash, Curacel, Pal Pensions, Manifold Computers, SA Consulting, CloudSA Africa, Medismarts Limited, Codeware, Dochase, and 3rd Retail Africa.
Right from the kickoff, energy ran high. Moreover, all competing teams participated in a 5-a-side knockout format that emphasized teamwork, agility, speed, and collaboration. The event began with a coordinated team procession, aerobics, and a spirited performance by the SATH Cheerleading team. Together, these set the tone for a full day of competition and camaraderie.
More Than a Tournament , It’s a Movement
According to Abayomi Adebanjo, Chief Human Resources Officer at SATH, “The SATH Soccer Tournament is built on the belief that people-first experiences are essential to workplace culture. This isn’t just about winning. It’s about building community, trust, and momentum.”
Similarly, Fridel Makun, Head of Marketing at TD Africa, said, “Initiatives like the SATH Soccer Tournament demonstrate how sport can reinforce a culture of inclusion, wellness, and connection within and across companies. It’s refreshing to engage with peers outside of a formal setting.”
Meanwhile, Flour Mills of Nigeria was also present at the tournament. They engaged attendees through product sampling and served refreshments to players and guests. Notably, their activation aligns with the tournament’s wellness focus and further contributed to the vibrant atmosphere across the venue.
The tournament will conclude with a trophy presentation for Best Team, Best Goalkeeper, Highest Goal Scorer, and Most Valuable Player. Collectively, these honors celebrate performance, collaboration, and reinforce team spirit.
Interestingly, with participation expanding and engagement deepening, the SATH Soccer Tournament is earning a fast reputation as a cross-industry platform where sports, people engagement, and strategic business goals intersect.
Organizations interested in joining the 2026 edition of the tournament can register their interest here.
Signal Alliance Technology Holding is a leading technology group in Africa with operations in Nigeria, other parts of Africa, and the Middle East. Its subsidiaries offer services spanning technology consulting, cloud technology, business applications, cybersecurity, software development, and Infrastructure and service management. Its venture arm has incubated or seeded companies in diverse technology and non-technology verticals, including retail, finance, advertising, renewable energy, cybersecurity, agriculture, and wellness. The company was founded in 1996 as Signal Alliance and transitioned to Signal Alliance Technology Holding (SATH) in 2021.